CSR (Corporate Social Responsibility)

Good Agriculture: Partnerships with local farmers practicing sustainable agriculture (crop rotation, organic methods, minimal pesticides, soil conservation, advanced irrigation, biodiversity).

Good Food: High-quality, sustainably sourced ingredients; rigorous processing and quality control to ensure freshness, safety, and consistency.

Good Operations: Streamlined processes from sourcing to delivery; use of technology and best practices to enhance efficiency and reduce waste.

Good People: Skilled and committed workforce across all functions; emphasis on learning, growth, and fair, supportive work environments.

Good Partnership: Trust-based relationships with suppliers, farmers, and distributors; shared values and collaboration across the supply chain.

CSR Commitments: Sustainable agriculture, community engagement, employee well-being, environmental responsibility, ethical practices.

Farmers Always First

• A farmer-first philosophy to boost agricultural productivity, food security, environmental sustainability, and inclusive development in rural communities.
• Agri Connect Program: Supports farmers from "seed to sale" through technology, training, bio-safe variants, and Good Agricultural Practices (GAP).

Sustainable Agriculture Initiatives:

• 100% contract farming within local radius to reduce carbon footprint.
• Encouragement of soil protection, water optimization, biodiversity.
• Precision agriculture support, including soil sensors to optimize fertilizer use (reducing runoff by up to 20%).